Krishen Iyer Highlights Some of the Marketing Trends to Observe in 2019

Krishen Iyer, founder, and CEO of Managed Benefits Services is a seasoned entrepreneur and marketer. Managed Benefits Services specializes in lead generation and consultancy in health care and dental insurance marketing. Krishen Iyer emphasizes effective marketing strategy as key to the success of his company and those he consults for. He adds that it entails the use of current and not- so- current tools or methods of marketing to leverage products and services to consumers. Krishen Iyer highlights eight marketing methods that should be relevant and effective for the year 2019.


It 2018, Facebook was hit by the privacy and data breach scandal that saw significant user flight. Despite this, the platform remains the leading social media outlet. Data has it that adults above age 65 constitute 40% of Facebook users , making the social media outlet a significant platform for health insurance to employ the platform as part of their marketing strategy tool.

The interactive nature of the platform makes it easy to monitor response to medical articles and health tips posted to attract potential clients. It also provides cheap Ads as people engage thus reducing marketing expenses.


Products tailored for consumers under the age of 30 will be best advertised on Instagram. Its scalable features and adds-on make it a fast-growing platform preferred by the sponsored influencer placements. Additionally, Instagram is experiential due to its visual nature hence the use of high definition images and videos will be well received.


Chatbots as a marketing strategy can be added on to company websites to interactively keep a consumer interested in a product and obtain more information and assurances about the brand in question on a 24-hr basis.

Video Marketing

Videos are attractive and on- the -go methods of connecting with customers creating trust about a product. It also compels them into taking action hence improving their bottom line.

Live Video

Live videos rivet the attention of the viewer to the end, thus allowing a close connection with the audience since consumers can interrogate product providers. Live videos can be integrated into Facebook, YouTube, and Instagram.

Krishen Iyer believes that the stated marketing strategies should be useful to marketers in especially in the healthcare sector.

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Rebel Wilson Breaks New Ground In “Isn’t It Romantic”

While most films aim to tell a story that will lose the viewer in a world of fantasy, some movies break the fourth wall or comment on themselves in a clever tongue-in-cheek way. This is what audiences get with comedy star Rebel Wilson’s new movie Isn’t It Romantic, which is a romantic comedy about being stuck in a romantic comedy.

Wilson plays an ambitious young architect named Natalie, who is marked by her terrible luck at work and her deeply cynical views of love and romance.

After trying to stop a mugger in a New York City subway tunnel, Natalie hits her head and wakes up in an alternate reality where the events of her life are just like a cheesy romantic comedy movie. In her attempt to dodge corny cliches, she must find her way back to reality and to a real version of love.

The film is a slightly different role for the dry and witty Wilson, who usually steals scenes as a purely comedic force. It was her comedic supporting role in the Pitch Perfect series that won her several awards and nominations, as well as rocketing her to star status in Hollywood. Isn’t It Romantic introduces Wilson as not only a comedienne but the leading lady in a romantic plot. Read more: Isn’t it Romantic Trailer | Glamour and Pitch Perfect for Rebel Wilson | VanityFair

She is flanked by heart-throb Liam Hemsworth as the romantic interest and Adam DeVine as the best friend and competing love interest. The film also features the talented Priyanka Chopra as a yoga ambassador from India.

Though there are additional challenges to playing a romantic lead, Wilson is up to it and is showing off her dancing skills in a recently released clip. However, she has not always been so bold. In many interviews, Rebel admits that she was a painfully shy child and young teen.

After reading an article about how difficult it can be to change a personality after the teen years, Wilson sought to reinvent herself in a big way. She began speaking out and becoming the bombastic personality the world knows and loves today. Her first forays into acting were in her native Australia’s local theaters.

She then moved to New York City and did theater there, where she found that people mostly laughed while she was trying to perform seriously. Her role in American media then became very clear, and Rebel began to pursue television and film roles as a comedienne under William Morris Endeavor talent agency.


Right after signing, she scored her first break-out supporting role in Judd Apatow’s Bridesmaids. America soon began to take notice of this new hilarious talent and the rest is history.

Isn’t It Romantic promises to be a delight and undoubtedly the beginning of a lead-role film career for Rebel Wilson.

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Heather Parry Production Dynamo

Heather Parry is definitely on a role with the latest movie hit, “A Star is Born”. Ms. Parry’s career as a television and film has spanned many creative avenues. She began her career working at MTV News, where she became the West Coast Bureau Chief. During this time, she was able to be in the front line in the music and entertainment industry, where she was able to meet upcoming music stars and their managers and production staff. After leaving MTV, she went to work for Adam Sandler at Happy Madison Productions in 2005, as the head of film development and production

In 2015, Ms. Parry began working with Live Nations Productions as the President. Her company has been working to produce documentaries that explore the path of the “artist behind the music”. During this time, she and her company have worked to stream live shows and create short films around the artists. By working in this film and music industry, she has been able to expand her creativity by developing content that helps to bring the artist and their work to the public light. Her experience in the industry has allowed her to focus on production and challenges that the industry faces.

The movie, “A Star is Born”, is her latest project that she and her company have worked to bring forth that focuses on the impact of the music industry and those dealing with mental health issues. She worked diligently to gain access to the production of this film and showed no fear in achieving her goals. She knew her company could produce this highly anticipated film and handle public relations. She knew Bradley Cooper was working on producing the film and she went to work with getting the film started. Her mantra is “Have no fear”, and she brings this expression to her work through her tenacity and creativity.

“Marc Beer raises $42 million for Renovia, his women’s health start-up “

Recently, Marc Beer the Chief executive Officer and co-founder of Renovia Inc. a women’s health start-up issued a press statement detailing that his firm has received $42 million in funding. In this press statement, he also talked about how his start-up is improving the lives of women around the world. Additionally, Marc also covered his company’s plans for the future. Renovia Inc. is based in Boston, and its main area of focus has been finding therapeutic and diagnostic solutions for pelvic disorders. The company has made a lot of progress in the field with its first-generation Leva device addressing the common urinary incontinence in women getting approved last April. This device is continually helping women with urinary incontinence around the go on with their daily activities normally.


A new round of innovative products


Marc Beer in his press statement announced that his company was working on a new round of innovative products aimed at addressing women’s health problems. The new generation of the Leva device is among these four new products. Marc stated that the new generation of Leva devices seeks to improve on the first-generation device. He pointed out that this was to make it easier for women suffering from urinary inconsistencies to leave with the device.


Overwhelming support from investors


In his statement, the Renovia CEO stated that all of the company’s progress on its goals would be thanks to the overwhelming support of its investors. He pointed out that of the $42 million raised, $32 million was from Series B round investors. The Longwood Fund which is dedicated to investing exclusively to the healthcare sector was part of this Series B round. Marc Beer passed his gratitude to the investment firm for walking the journey to success with them as they were one of their earliest investors. The Series B round also attracted other investors like Perspective Advisors and Ascension Ventures from New York and Missouri respectively. Marc said that his company was looking forward to increasing its understanding of pelvic disorders and with the support of its investors come up with even better products.


About Marc Beer


With more than 25 years of experience as an executive in the pharmaceutical sector, Marc Beer is a tested and proven formidable business leader. Even though this start-up has not been in existence for long, thanks to Marc’s excellent leadership skills, its already making a difference in the world. Marc founded Renovia Inc. with his associates Yolanda Lorie and Ramon Iglesias who is currently the company’s Managing Director. It is Marc’s skills in biotechnology, devices, pharmaceuticals, and diagnostics development and commercialization that have helped Renovia grow to what it is today. Learn more:


Trust Hyland’s To Get Your Baby Well Fast

As a parent, you go through tension and anxiety when your baby is in pain. A lot of parents want to run straight to the pediatrician. However, teething is a normal occurrence, but it still puts stress on mom along with anxiety for their baby. Unfortunately, your baby can go through a series of symptoms including a fever. What can you do to make your baby feel better? The Hyland’s teething tablets brand is there to support your baby when they need it the most. They understand the diarrhea, discomfort, and swelling that can impact your little one. If your baby doesn’t feel well, they understand how this can make mom feel. Mother’s everywhere are giving their baby Hyland’s to help them get back to a state of health and wellness fast.

Why Parents Trust The Hyland’s Teething Tablets Brand

The Hyland’s teething tablets focuses on safe ingredients. Their products are known for their homeopathic therapy. You can give your baby ingredients that you can pronounce. More importantly, their ingredients are safe to give your baby every day. Their goal is focusing on empowering parents with a holistic medication that gets to the source of your babies discomfort.

Hyland’s teething tablets is a homeopathic brand that gives parents an alternative to traditional OTC medication. You can find a list of their products on popular online websites like Amazon with complete products descriptions and ingredient contents as listed here. Plus, their US residents are receiving online opportunities for discounted products that are shipped directly to your door. Hyland’s is very similar to treating your baby with herbs. Parents can give their baby their calming teething tablets to also help with their pain. Plus, they have a pain medication for everyone in the family. Trust the Hyland’s teeth tablets brand to improve the symptoms of teething for your little one fast and effectively.

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Interesting bits of Michael Nierenberg

Michael Nierenberg is a seasoned professional in all aspects he tackles. Michael Nierenberg currently hold the position of Chief Executive Officer, and also the President at a company called New Residential Investment. Mr. Nierenberg is also the lead Chairman at Samuel Waxman, which is a well known Cancer Research Foundation. Michael Nierenberg is a successful philanthropic businessman who loves to play the role of leader and has proven well at it. He currently has a net worth that is substantial, and that number is constantly growing rapidly. Through the period of 2006- mid 2008, Michael was an elite of Bear Stearns’s Board of Directors. Michael spent more than half a decade at Lehman Brothers before his alliance with Bear Stearns and was a monumental part in constructing the company’s constantly changing mortgage and APR business.

Michael Nierenberg has worked for several financial institutions over the years. It comes natural to someone in his field of expertise. Everywhere from Singapore to San Francisco bay area, he has excelled quite well. He did seven years and eleven months at Redwood Trust where he was Vice president of analytics and risk management. Two years, and three months as AVP for the same company. He always manages to work his way up the social monetary ladder. Michael Nierenberg did his studies at the University of Pennsylvania.

Michael Nierenberg currently is all about Twitter, although he’s a bit modest about his endeavors. Michael is reformed banking enthusiast for sure. He can never be defined in 130 characters or less although! the director of Sales and Finance since January 2017. Michael is directly responsible for Revenue Forecasting & Analytics. He’s also directly responsible for any and all analytics and operational support from the Asian region, including Japan. At the ripe young age of 58, there is no telling what this man is capable of. We all look forward to his future endeavors, and they’ll definitely be beneficial to all of us watching his ever growing success.

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TalkSpace CEO Oren Frank BringsOn Board Former Medical Director

Talkspace CEO Oren Frank recently announced that the company will be bringing on board the expertise of Neil Leibowitz, the former senior medical director of UnitedHealth. TalkSpace, an app-based therapy tool is said to have made the decision to bring Neil onto the team in order to sell the companies ability serve a high-quality service. In addition, the rumor is that TalkSpace will be aiming to go in an IPO or Initial Public Offering very soon, the addition of a medical director no doubt may entice people to invest into the company. Connect with Oren Frank by visiting his linkedin account

Oren Frank in an interview with CNBC further promoted the companies success by stating that TalkSpace has recently signed up their one-millionth user. With $79 providing a customer weekly therapy service, much more affordable than traditional sessions, the company is no doubt on track to increase its memberships in the near future. The introduction of Neil Leibowitz onto the TalkSpace team will also allow Oren Frank’s company to provide prescription medicines to their users as needed. The practice will, of course, be regulated and watched over by federal and state laws.

According to Oren Frank, Neil Leibowitz will also play a key role in the companies aim to move into offering employers TalkSpace services. The move is seen as data shows that employees across the country are seeing an increase in depression and anxiety. Oren Frank comments that the services have already been offered to employers with 10% taking advantage of the service and a majority of them signing up for continued use.

Neil Leibowitz also commented that while he was initially skeptical about the service his time with the team and the focus on keeping this service affordable is what ultimately allowed him to make the decision to join the company and help it progress and grow in the years to come.

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Serge Belamant, Africa’s ‘Bill Gates’ Forms Blockchain Technology

Alec Hogg, a financial expert who has been analyzing financial markets for many years, once called Serge Christian Belamant the Steve Jobs and Bill Gates of Africa. Serge Belamant, is the founding father of Blockchain technologies. He was born in 1953 in Tulle, France. He, however, did not spend his whole teenage life in Europe because his family moved to South Africa. Upon arrival, Pierre was then admitted to Highlands North High School for Boys.

Belamant was an excellent student both academically and in sports. He later graduated with an exemption pass for the university. He first went to study engineering at the Witwatersrand University but then choose to study computer science and applied mathematics. On his third year of studies, he transferred to the University of South Africa (UNISA) where he went on to study information systems. Christian went on to enter the workforce when he was 22 years old.

Blockchain technologies are one of Christian Belamant’s great implementations. He developed the technologies through his innovations as a software developer as well as an applications developer. Serge explains Blockchain technologies in the best manner using apps and software. For instance, he explains blockchain technology as a ledger or list of records that are merged with cryptography.

For Serge Belamant, individual ledgers have transaction data as well as a cryptographic timestamp. Originally, blockchain technology was brought into existence to help the financial services sector. Blockchain was intended to increase the accuracy, transparency and the security of data in the organizations as well as the customers.

Serge Belamant is recognized as the first implementer of blockchain technologies. He developed blockchain technologies via the use of smart cards. The Smart cards have a microcontroller that can form an independently distributed transaction ledger. Numerous cryptocurrencies have been created through blockchain technologies. This great technology has allowed banks, private individuals and government’s process activities ranging from deposits, withdrawals, payments to investments in a secure environment.

Serge Belamant left the Net 1 Technologies and later on formed Zilch Technology Limited which focus is on his many inventions as a developer mostly in the banking sector. He remains active in the company by inventing numerous blockchain technologies, which have taken the cryptocurrency market far.  Net1 CEO Serge Belamant to take early retirement


New Residential Investment Corp

The Two Investing Tips That Wil Save You From Losing A lot of Money In the Process

1)Damaged Stocks Are Not the Bad Guy, Necessarily

There is an old wives tale that buying damaged stocks is going to cause you to lose some money in the long run. Time to set the record straight on that one. Buying damaged companies is the wrong way to go. Buying damaged stocks are okay as long as you buy the right ones.

In other words, you should not simply buy stock because the company is no good and it has to move. You can invest in stock as long as the problem they have is fixable. You should know that because you cannot return the investment once it is made. Look at the stock and whether or not it can be saved. Do not worry about the company so much.

2)Paying Your Taxes

Let me be clear: No one likes to pay taxes. You are going to have some gains that cannot be sustained over time. Some people believe that holding onto the stock without paying the taxes is going to warrant more money later. Not true. It is better to sell at a loss, pay the taxes, and get your money that way. Need help? Do A Google search for some tips on how to pay the taxes on your stocks online.

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Hussain Sajwani Owner – Risk Taker and Visionary in the Real Estate Market

The success of the globally famous real estate firm based in Dubai, DAMAC Properties, can be attributed to its founder and Chairman, Hussain Sajwani. At the time he started DAMAC Properties, he was already running a catering firm by the name of Al Jazeera Services successfully. However, when the UAE government passed a decree allowing the foreign real estate buyers to enter into the transaction in the country without any limitation, the real estate sector witnessed unprecedented growth. It is this bandwagon that Hussain Sajwani wanted to join as well and thus, he moved back to Dubai and established DAMAC Properties.

DAMAC Properties primarily deals in a luxury development and has developed some of the most iconic properties in Dubai and other territories where it operates. Hussain Sajwani is known for collaborating with some of the internationally acclaimed designers and architects to ensure that the properties his company develops stand out. He has also won accolades for his charity ventures as he contributes generously to many Dubai based and international charities as well to provide support and essential sources to the low-income communities. Hussain Sajwani is also known for his close relationship with the President of the United States, Donald Trump, who is also a successful real estate developer. They have been business associates in the past, and their respective companies continue to collaborate on many projects that are currently under development.

Hussain Sajwani owner of DAMAC has been successful because of his ability to take the risk. He was among the first real estate business owner to build high rises and luxury condos during a time when others thought that no one will purchase them. But, they instantly became investment properties, and his company became the top real estate companies in the country. He now plans to take his business global and invest in countries that offer flexible rules to help his brand grow further.