Krishen Iyer Highlights Some of the Marketing Trends to Observe in 2019

Krishen Iyer, founder, and CEO of Managed Benefits Services is a seasoned entrepreneur and marketer. Managed Benefits Services specializes in lead generation and consultancy in health care and dental insurance marketing. Krishen Iyer emphasizes effective marketing strategy as key to the success of his company and those he consults for. He adds that it entails the use of current and not- so- current tools or methods of marketing to leverage products and services to consumers. Krishen Iyer highlights eight marketing methods that should be relevant and effective for the year 2019.

Facebook

It 2018, Facebook was hit by the privacy and data breach scandal that saw significant user flight. Despite this, the platform remains the leading social media outlet. Data has it that adults above age 65 constitute 40% of Facebook users , making the social media outlet a significant platform for health insurance to employ the platform as part of their marketing strategy tool.

The interactive nature of the platform makes it easy to monitor response to medical articles and health tips posted to attract potential clients. It also provides cheap Ads as people engage thus reducing marketing expenses.

Instagram

Products tailored for consumers under the age of 30 will be best advertised on Instagram. Its scalable features and adds-on make it a fast-growing platform preferred by the sponsored influencer placements. Additionally, Instagram is experiential due to its visual nature hence the use of high definition images and videos will be well received.

Chatbots

Chatbots as a marketing strategy can be added on to company websites to interactively keep a consumer interested in a product and obtain more information and assurances about the brand in question on a 24-hr basis.

Video Marketing

Videos are attractive and on- the -go methods of connecting with customers creating trust about a product. It also compels them into taking action hence improving their bottom line.

Live Video

Live videos rivet the attention of the viewer to the end, thus allowing a close connection with the audience since consumers can interrogate product providers. Live videos can be integrated into Facebook, YouTube, and Instagram.

Krishen Iyer believes that the stated marketing strategies should be useful to marketers in especially in the healthcare sector.

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OSI Food Solutions’ Expansion & Food Production Capabities

One of the most prominent food processors in the world is known as OSI Food Solutions. This Illinois-based company has a huge network of customers and clients that span all around the world. OSI Food Solutions may be headquartered in Aurora, Illinois, but it has a number of factories and facilities in Poland, China, Brazil, China, Germany, India, Hungary, Spain, Austria and many other locations. This company is composed of innovation-culinary centers, test kitchens and pilot plants. In America alone, OSI has factories in the state’s of California, Utah, Iowa, Illinois and Wisconsin.

OSI Food Solutions has been able to enjoy extreme success because it has expanded into untapped markets. These untapped markets are located in foreign countries throughout Europe and Asia. Back in 2016, OSI acquired two of Europe’s most popular food processors. BAHO Food, a Dutch-based food provider, now falls under the controlling rule of OSI. Eighteen markets thrive from the services of BAHO Food, and since this particular acquisition took place, OSI will have controlling rule of BAHO’s five subsidiary companies. Some of the companies that are represented under this business move are Q Smart Life, Vital Convenience and Bakx Foods.

Flagship Europe has faced the same fate as it was taken over by OSI Food Solutions in 2016. Flagship Europe was just as successful as BAHO foods, but this company specializes in the production of sauces, marinades, dips and dressings. “Flagship Europe’s portfolio also compliments OSI really well, which has helped to make this an easy transfer,” said president David McDonald. OSI is trying to strengthen it foundation in the marketplace, and these acquisitions have certainly personified this action to the fullest. In the end, OSI Food Solutions will continue to explore new markets as long as the demand is fully in place.

Gareth Henry Recommends Changes to Real Estate for Profit

Everyone wants to get the most out of their money from simple investors to real estate moguls. Technology is having an impact on real estate investment, with repositioning being an important trend. Urban renewal was once a common term for depressed downtown areas while families and businesses fled the areas. Repositioning replaced this, and now it is welcoming to investors although there is no guarantee of success.

Strengths Should Be Appreciated

Gareth Henry points out the purpose, character or quality of the property is changed with repositioning, which can be done to almost all real estate types. It can be an additional coat of paint or something more to the property which can be a commercial location, multi-family residence or single family home. The limits you have in ability, time and budget should be appreciated. Learn more about Gareth Henry at angel.co

Pick A Target

Repositioning is a number of powerful forces converging instead of being a momentary event. Regions that have a lot of key technology such as New York and San Francisco have a lack of available property. The lack of spaces means that the entire area of the property has to be put to the best use.

Multifamily or Single Property Reposition

The project focus can be shifted to these properties where small changes can make a large difference.

Overall Look

The appearance can have a great impact on the way tenants feel arriving on the property and their willingness to pay to live there. Things like painting, resurfacing of the parking areas or sidewalks and updating the landscaping are little things that are required. The exterior or interior fixtures can be changed. These little things can make the property rent faster meaning an immediate payoff according to Gareth Henry.

Changes to the Structure

There are new amenities built or changes to the layout that will add additional revenue. Mechanical systems would need to be updated depending on how old the property is, according to Gareth Henry. While this is involved and expensive the property will be dramatically impacted.

Smooth Operation and Payoff

The way the property operates can be changed getting a new manager, evicting troublesome tenants and bringing in new tenants. Gareth Henry recommends realistic expectations and research be done in order to get repositioning that is profitable.

More Buisness News: https://www.businesswire.com/news/home/20160119005597/en/Angelo-Gordon-Names-Gareth-Henry-Managing-Director

 

Guilherme Paulus Effectively Guides You To Brazil

Are you planning on taking a trip to Brazil? Do you know where to stay or what to do? Then you need to talk to Guilherme Paulus.

Paulus is the one that found GJP Hotel and Resorts, and built most of the other hotels in Brazil. Since its very beginning in 2005, GJP Hotel and Resorts have made the scenery of Brazil very fascinating by putting numerous rooms and resorts in the best places. Paulus is one of the successful hotelier in Brazil.

On wingsjournal.com, Wings Journal reports that Guilherme Paulus has put together a travel guide for all those that are planning to visit Gramado. Gramado is a very unique section of Brazil that has fantastic scenes. Travelers are attracted to this part of the country for many reasons. They like the architecture of the hotels, the open space that is green, and the huge lake that has the brown and green pine trees.

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In Gramado, there are many activities for visitors to participate in. Visitors can go to Snowland Snow Park to skate on ice and do some skiing. Families can visit Minimundo and study how the world is in a version that is miniaturized. There are lots of restaurants and small shopping stores in Rua Coberta. They have ceilings that are made out of glass. Lago Negro, which is known as Black Lake has lots of sport activities that includes kayaking and sailing.

And of course, Guilherme Paulus and GJP Hotels and Resorts are providing a wide range of places for visitors to stay within Gramado. Hotel St. Andrews resembles a huge castle and is near a mountain. Linx Confins can be found in southeast of Brazil. It is known as the home of Luzia, a legendary figure. Prodigy Santos Dumont is in Rio de Janeiro, which is both a business and pleasure trip. Wish Natal is a hotel that’s near Natal. It has sand beaches that are white. Travelers are attracted to this vacation backdrop. And Prodigy Berrini is a great hotel with urban structure that travelers will appeal to. This one is in Sao Paulo. Guilherme Paulus continues to reshape Brazil. Paulus is one of the most important tourism leader in Brazil.

Learn more about Guilherme Paulus: https://www.mundodomarketing.com.br/noticias-corporativas/conteudo/186005/hotel-da-rede-de-guilherme-paulus-ganha-premio-de-%E2%80%9Cmelhor-resort-para-familias-da-america-do-sul%E2%80%9D

Serge Belamant: Making Sure that Blockchain Tech is Safe and Secure.

Serge Christian Pierre Belamant, or Serge Belamant for short has recently filed for patents for his recent inventions. His inventions has something to do with the next big thing in banking: Blockchain Debit Cards.In a recent trend, many people have been following blockchain technology for a while now and a ton of people have been saying that blockchain debit cards are the next big thing in the technology of banking.

Serge Belamant has therefore protected his following inventions:

  1. Verification of a Transactor’s Identity: This is a complex system for facilitating and managing the financial transaction between a transactor and a transactee – and these accounts have an identity – and it contains a verifying facility for confirming the identity of the transactor and the account of the transactor that is connected with a financial institution. An identifier input suggests that the means is provided where the transactor inputs his identifier when he subscribes to this particular service
  2. Financial Transactions with a Varying Pin: This system provides a financial transaction managing device for facilitating a financial exchange at an ATM, where the location of the sale is, by the use of the internet or by logging in to a financial account by creating a password in response to the right biometric identifier supplied.
  3. Designation of Electronic Financial Transactions: This system has an identifier designation determining means for correctly identifying a designation of an identifier supplied by a prospective transactor defined by the circumstances.
  4. Verification of a Transactors Identity: This system for managing a financial transaction between the transactee and transactor has an identity and account verifying facility that correctly identifies the identity of the transactor.

Serge Belamant has created these inventions for the protection of both parties involved in a blockchain banking transaction or exchange. And with his patents he is also sure to make some significant coin when his inventions are bought by banks. About Serge Belamant, he is living proof on how to run with the times and he is a creator of things that are to be utilized by the public and make transitioning to a more the technological world safer and more secure than ever.

Ryan Seacrest Does So Well In His Career

Ryan Seacrest forged his personality initially using radio broadcasts

While attending Atlanta hometown 9th-through-12th-grade educational facility Dunwoody High School, the then-teenaged Ryan Seacrest was awarded an internship to the Atlantan radio station WSTR (FM) through one of his school’s workplace-affiliated programs. The sociable, warm, bubbly, football-playing Seacrest was asked to work one weekend as a fill-in host for one of the network’s many programs.

Thanks to the small-time program’s normal host calling in sick, Seacrest got an early start in radio. Best of all? He impressed the station’s lead personalities, managers, and owners – and the tens of thousands of Atlanta metropolitan area locals the station broadcasted to – with his first-time, live, on-air performance.

He worked at WSTR (FM) in a hosting capacity from the ages of 16 through 19, moving to California whilst simultaneously dropping out of studies at the University of Georgia in the name of improving his entertainment career’s prospects.

From 1996 to 2003, he led an evening-time radio broadcast in Los Angeles to popularity, later having another local station pick his personality up for On Air with Ryan Seacrest in 2004. Though that second station’s initial run only lasted a few months, the same station reinstated the program in 2008. On Air with Ryan Seacrest still airs five mornings a week across a fair share of America’s radio markets.

He also hosts American Top 40 and does a joint broadcast with co-host Sisanie.

The fashionable Seacrest found fashion not so difficult to break into

Considering the fact Ryan Seacrest has actively hosted various TV shows since 1993, he knows exactly what male fashion is. With the help of Burberry executive Christopher Bailey, a former personal designer and tailor for Mr. Seacrest, Ryan founded male clothing brand Ryan Seacrest Distinction in 2014. Soon thereafter, he inked a deal for the brand to be exclusively distributed by Macy’s.

He also created Polished, a dermatological product line co-founded by Harold Lancer, a popular, skilled, celebrity-serving physician whose practice focuses on dermatology.

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Hussain Sajwani; his Life, Success, and Career at DAMAC Properties

It is factual that running a leading commercial real estate property developer comes with impending challenges. For Hussain Sajwani, this has never posed as a barrier between him and creating entrepreneurial relationships. Being an enthusiastic business professional, Sajwani has worked hard over the years to accomplish his dreams. Here is a narration of his success stories from a tender age.

 

Early Life

Sajwani grew up in the Middle East. Perhaps it is more fundamental to highlight his plea of experiencing tremendous challenges as a child. Growing up, he spent a better part of his childhood learning the ropes of business in his father’s jurisdiction. As such, he managed to grasp the necessary skills of business management. Of course, in these lessons, were first-hand unpleasant experiences in business. However, he was not discouraged at any point in life.

 

Background Check

Even though growing up came with its challenges, Sajwani dedicated time and resources to pursuing education. He earned a full scholarship to the University of Washington. After school, he landed an employment opportunity at GASCO, where he served as the contracts manager. In his capacity as one, he oversaw the leadership and management of projects within the industry. After working for few months, Sajwani’s interests shifted to business where he decided to venture into food catering.

 

The Catering Business

Sajwani’s catering business registered excellent performance as within a short while of the opening; the company was already serving up to 12,000 clients. But that was not all; these clients hailed from different industries in the Middle East.

 

DAMAC Properties

Away from the food catering business, Sajwani invested in real estate. Here, he managed to purchase land in Dubai’s most controlling geographical location. Then, he established DAMAC Properties. Perhaps this is his sole identity as he has often used DAMAC Properties to strengthen ties between his business and America’s entrepreneurial networks.

 

More Information on DAMAC Properties

The real estate company has made tremendous groundbreaking records as a commercial firm that designs, structures and issues commercial and residential property. With Hussain Sajwani’s leadership, the business has continued to establish strong entrepreneurial networks for its development.

Who is the DAMAC Owner, Hussain Sajwani

Hussain Sajwani was born in 1953 to a father who was passionate about being an entrepreneur, father like son is fitting here. He did extremely well in school, so well in fact that he was one of only few students who was sent to the United States to receive is college education.

 

Sajwani has had many different experiences in the business world to decide where he fits in the best. In 1981 he worked in the finance department of a gas company. He then moved on to open his own catering company specifically for the US Military which is a big stretch from where he started and where he is currently.

 

In 2002, he founded DAMAC which is a very big real estate company in the middle east. DAMAC is considered is known as a very extravagant real estate company. So far this company has built over 19,000 apartment and over 40,000 are still in the process of being built. One of the reasons this company is specifically well known in the US is because they were involved in a golf course that Tiger Woods Designed and the Trump Organization currently manages. Since the opening of this golf course, DAMAC has built at least two other golf courses specifically for the Trump Organization. He worked with Donald Trump himself to complete these projects.

 

Not only is DAMAC so big and luxurious but they are also very open about their charity work. Specifically, back in 2015, the company donated 1 Million dollars to the UAE Compassion Campaign. This campaign supports hundreds to thousands of refugees from Jordan and Lebanon. They focus specifically on helping cities in countries that are targeted in a bad way. They help people they know really need help in foreign countries like the one he grew up and still lives in.

AvaTrade Review: The Dublin Based Forex Broker Review

Forex trading is one of the most popular online income generating activities today. Many people are spending large chunks of their time online as they try to make money on forex trading platforms. Some platforms are known to give traders an upper hand in making profits than others. One of those top rated forex trading platforms is AvaTrade review. This brokerage firm was created in 2006 in Dublin Ireland. It has since grown to become one of the largest platforms in the world with offices in New York, Tokyo, and Milan. The Central Bank of Ireland oversees the trades of this institution to ensure that it operates within the required rules of forex trading. Various other institutions also regulate its operations in countries where it provides its services.

 

AvaTrade provides its clients with an opportunity to trade by opening their standard account. This account requires a minimum of $100 to open. On depositing the money into the account, one can freely trade at a leverage of 1:400. Traders are also free to choose whether they want to trade on fixed or variable spreads. Many of their clients have submitted that AvaTrade’s spreads are one of the most competitive among the numerous other online forex trading platforms.

 

Another feature that makes AvaTrade unique is their numerous types of orders that they allow clients to choose from. Online traders from Ireland and the UK are also eligible to spread betting trading. New clients are also not overlooked by these online brokers. They are offered a demo account that is active for three weeks. From this account, they can slowly learn about forex trading. The client’s funds are also ever safe since AvaTrade puts them in segregated accounts.

 

One of the newest trends in forex is CFD trading. AvaTrade is one of the pioneering brokers of this lucrative trade. They were also among the initial brokers to enable traders to use Bitcoins from their regular accounts. Their website has a very friendly user interface making navigation from one button to the other very easy. It is also available in multiple languages. Therefore, even those who are not English speaking can freely trade on this platform without having to overcome the language barrier.

Luiz Carlos Trabuco Cappi And His Invaluable Work For Bradesco

Any research about how to run a business well, with an entirely almost undoubted level of accuracy, would be incomplete without studying the lives of the successful business leaders. Empirical examples are the best. These are different from theories, books, academics and other parts in life that don’t get easily applied to reality. What a leader or businessman consequentially experiences in real life don’t necessarily relate to books, and knowledge gained based on experience is nothing compared to the experience of those not rooted to reality. This is exactly the kind of dynamics that austere business leaders like Luiz Carlos Trabuco Cappi experience today.

The Revista Cobertura Feature

It is said that the wise business leaders today show the kind of probity that makes their company stand out and thrive. In the case of Luiz Carlos Trabuco Cappi, his leadership style has established both himself and the company he’s running, Bradesco, to continue to grow. His leadership has shown to have really transformed, sustained and evolved the operations of Bradesco. Business leaders should be able to generate unity among the workforce, breed innovative thinking and make sure that the wisdom of the leaders of the company are ingrained in the corporate culture. This is the issue that makes Luiz Carlos Trabuco Cappi today even more relevant, especially now that he is considered as the President of the country’s largest insurance company.

The 2003 Award

One of the most memorable awards that Luiz Carlos Trabuco Cappi received in his entire career is when in 2003, he was awarded with a trophy for being the Top Insurance Personality of The Year. It is said that it is the austere loyalty of Mr. Cappi to the company for 38 years that have shaped his reputation for the firm. The award is also because of the fact that he was able to grow Bradesco without losing the authentic ethical culture of the company and without making the workforce torpid and complacent with their achievement.

It might also be worthy to share here that the representation of the hold of shares of Mr. Cappi in Bradesco’s growth has been so large that it is accurate to say that his name is one of the most important names that have impressed a great whole value to Bradesco earnings since it was founded. Right now, as the modern banking systems put a lot of incentive to the management to perform and adjust to the new changes of the times, CEO Luiz Carlos Trabuco Cappi is leading the way by making sure that he is ready to innovate and offer the best platforms for the insurance market.

It is said that the best way to make sure that changes can be implemented in a company, there has to be strong political will, and leadership. There has to be a strong dedication to go against the contumacious people that oppose one’s leadership style. There has to be also a strong dedication to a vision and sense of corporate culture that should not be disavowed. Truly, the kind of leadership that Luiz Carlos Trabuco Cappi has aspired to achieve such aims.

The career of Luiz Carlos Trabuco Cappi began around 48 years ago when he fully committed to be working in Bradesco Organization. Prior to joining this company, he has served Odontoprev S.A as the Chairman of the Board of Directors, also as a Member of the Board of Directors of ArcelorMittal Brasil. He has served in Marketing and Fundraising Commission of ABECIP, in National Association of Private Pensions, in National Federation of Supplementary Health and in National Confederation of Financial Institutions as the President.

In Bradesco Bank, Luiz Carlos Trabuco Cappi has served as the Chairman of the Board of the Bank since 2017 and has been serving as the director since 2010. He graduated with Philosophy and later a postgraduate degree in Social Psychology. His contribution in the organization is quite recommendable.

See: http://economia.estadao.com.br/noticias/geral,bradesco-anuncia-substituto-de-luiz-trabuco-na-presidencia-do-banco,70002178384